LaCroix Winter Mailer Giveaway — 100 Winners Will Receive the Holiday PR Box

LaCroix’s winter mailer is one of those seasonal freebies that people go feral for. Every year the brand sends out a curated holiday PR box to creators, and suddenly your feed is full of sparkling pastel cans, snow-themed props, and that signature LaCroix aesthetic that screams cozy, colorful, and fun. The boxes always feel like something you’d get from a lifestyle influencer with a million-follower unboxing channel — except this time, regular people actually have a shot at receiving one.

This year, LaCroix is choosing one hundred winners to receive the winter mailer, and the entry process is refreshingly easy. No forms, no uploads, no receipts, no tracking numbers — just a couple quick Instagram steps before tomorrow’s deadline. If you’re someone who loves fun holiday surprises (or you just enjoy snagging high-value freebies), this one deserves a spot at the top of your list.

What the LaCroix Winter Mailer Usually Includes

LaCroix never fully reveals the contents ahead of time, which is part of the excitement. But if you’ve been around long enough to see previous influencer mailers, you already know they tend to be surprisingly generous. Think winter-themed packaging, limited-edition flavor drops, branded accessories, colorful props, and sometimes holiday extras meant to make your kitchen counter or bar cart look pretty.

These boxes are designed to be photographed — bright, clean, playful — and they land perfectly in the lifestyle, holiday, beverage, and wellness categories that advertisers love. That alone makes this a strong page for RPM, because it blends multiple high-value ad verticals: seasonal content, home, health, food and drink, and gift-guide season.

How to Enter the LaCroix Holiday Giveaway

The giveaway happens directly on Instagram, and they laid out the steps clearly on their official post. You must:

• Like the giveaway post
• Comment with a holiday emoji
• Follow @lacroixwater

That’s the entire entry. No email capture, no surveys, no extra tasks. It’s one of the cleanest social giveaways going right now.

The deadline is tight — entries close December 3 at 4 PM ET — and they will contact winners via DM. It’s open to U.S. residents in the contiguous states, and you need to be 13 or older.

A quick note: if your comment disappears, that’s normal on viral posts. Instagram auto-filters comments constantly. Simply comment again.

Why This Giveaway Has Better Odds Than Most

A hundred winners may not sound massive until you compare it to the typical Instagram giveaway, which usually picks one or two. With triple-digit winners and no requirement to fill out a form that thousands of people can auto-submit, your odds naturally improve.

There’s also the fact that LaCroix has built a reputation for actually shipping their promo kits — brands with multi-million-dollar distribution budgets do not risk public backlash on holiday campaigns. When they say one hundred winners, they mean one hundred winners

How to Improve Your Chances in Social Giveaways

None of these steps are required, but they help your entry avoid Instagram’s auto-hidden comment system:

• Engage with a few LaCroix posts before commenting
• Leave a comment that’s more than one emoji
• Make sure your profile isn’t private
• Like comments from a few other people
• Double-check your comment stays visible

These aren’t hacks — they’re simple ways to keep your entry from getting filtered out when thousands of people flood a post.

Why People Love the LaCroix PR Boxes

LaCroix has built a culture around visual branding. Their boxes don’t feel like random promo clutter — they feel curated, intentional, and a little bit whimsical. They’re fun to open, fun to photograph, and fun to share. And during a month when everyone’s already posting holiday content, these little details matter.

Most people aren’t winning expensive electronics or thousand-dollar prizes in December. But a high-quality, beautifully presented PR box? That’s the kind of surprise that genuinely feels like a treat.