Experience Music’s Biggest Night

Dove is bringing the heat with their Hot Seats: Grammy® Edition sweepstakes, offering music lovers an extraordinary opportunity to attend the Grammy Awards® in Los Angeles. This exciting promotion celebrates confidence, self-expression, and the transformative power of feeling your best—values that align perfectly with both Dove’s mission and the spirit of the Grammys.

The sweepstakes features three incredible grand prizes: trips for two to attend the Grammy Awards® on February 1, 2026, at the Crypto.com Arena in Los Angeles. But that’s not all—Dove is also awarding 10 first prizes and 50 second prizes, bringing the total winner count to an impressive 63 people who will walk away with something special.

The Grand Prize Experience

Three lucky winners will each receive a once-in-a-lifetime experience: a 3-day, 2-night trip for two to attend the Grammy Awards® in Los Angeles, California. This isn’t just about attending the show—it’s a complete VIP experience designed to make you feel like a star.

The trip includes round-trip first-class airfare from the airport nearest the winner’s home to Los Angeles. Where first-class seating isn’t available, Dove will provide premium seating with additional legroom and enhanced amenities. You’ll travel in comfort and style, setting the tone for an unforgettable weekend.

Accommodation is covered for two nights in a standard hotel room with double occupancy. You’ll be staying in Los Angeles during one of the most exciting weekends in music, with the city buzzing with Grammy-related events and celebrity sightings.

Transportation is made easy with a $500 transportation gift card. Use it for rideshares, taxis, or any transportation needs during your stay. Whether you’re heading to the Grammy Awards®, exploring Los Angeles, or dining at the city’s renowned restaurants, you’ll have the flexibility to move around comfortably.

For Grammy night itself, Dove ensures you look and feel your absolute best. Both the winner and their travel companion will receive professional hair and makeup services specifically for the event. This isn’t everyday styling—this is red-carpet-ready glam that will have you feeling confident and camera-ready.

Attire for the Grammy Awards® is also included. Dove will provide either rental attire or a gift card (at their discretion) for both the winner and their guest to secure appropriate formal wear for music’s biggest night. The Grammys are known for fashion moments, and you’ll be dressed to impress.

Beyond the essentials, each grand prize winner receives $2,500 in spending money. This generous cash allowance allows you to enjoy Los Angeles to the fullest—whether that means dining at celebrity chef restaurants, shopping on Rodeo Drive, exploring attractions, or simply having extra funds for whatever experiences you desire.

And of course, the centerpiece of the experience: two tickets to the Grammy Awards® at the Crypto.com Arena. You’ll be in the room where music history is made, watching live performances from the world’s biggest artists and witnessing the industry’s most prestigious awards being presented. The approximate retail value of each grand prize is $10,875.

First Prize Packages

Ten winners will receive Dove Hot Seats campaign packages valued at $250 each. These curated collections celebrate the campaign’s fun, confident energy with items designed to help you feel hot, not burned.

Each package includes a Dove-branded T-shirt that lets you represent the brand and campaign. The shirt embodies the Hot Seats aesthetic and serves as a wearable reminder to embrace confidence in your daily life.

Y2K-inspired sunglasses add a trendy, nostalgic touch to the package. These aren’t just functional accessories—they’re a fashion statement that captures the playful spirit of the campaign while providing practical sun protection.

Dove Whole Body Deo product samples allow winners to experience the innovative products at the heart of the campaign. Dove’s Whole Body Deo represents a new approach to body care, and these samples let you try the products that inspired the Hot Seats promotion.

Everything arrives in custom box packaging designed specifically for the Hot Seats campaign. The presentation makes opening your prize feel like a special event, and shipping and handling are completely covered—the prize ships directly to winners within the 50 United States and District of Columbia.

Second Prize Product Offers

Fifty winners will receive $15 digital offers for one Dove Whole Body Deo Alcohol-Free Spray in any eligible SKU. These digital offers provide a simple way to try Dove’s innovative whole body deodorant products.

The offers are valid through December 31, 2026, giving winners plenty of time to redeem them. They can be used online or in-store at a wide range of participating retailers including major chains like Walmart, CVS, Kroger, Safeway, Target, and dozens of others across the country.

The $15 offer covers the product cost only and excludes shipping, taxes, and fees. The offers have no cash value, are non-transferable, and cannot be combined with other offers. Additional restrictions may apply, so winners should review the terms when they receive their digital offers.

How to Enter

Entering the Dove Hot Seats: Grammy® Edition sweepstakes is straightforward and accessible. The entry method is designed to be simple while also engaging participants with the campaign’s core message.

To enter, call the toll-free number 1-855-DOVE-WBD (1-855-368-3923) from any phone during the promotion period. The line is accessible from any phone, whether landline or mobile, making entry available to everyone.

When you call, you’ll hear automated instructions guiding you through the entry process. You’ll need to provide required personal information including your first name, last name, phone number, and email address. This information is necessary for entry verification and winner notification.

The key element of entry is answering the prompt: “What makes you feel hot, not burned?” This question connects directly to the campaign’s theme and Dove’s messaging about confidence and self-care. Your response must be in English and can be up to 80 seconds long. This gives you time to share a thoughtful, personal answer about what makes you feel confident and comfortable in your own skin.

Once you’ve completed these steps, your entry is submitted. The promotion period runs from January 9, 2026 at 12:01 AM Eastern Time through January 12, 2026 at 12:01 AM Eastern Time. Entries must be received by the deadline to be eligible.

There are important limitations to be aware of. Multiple entrants may not share the same phone number—each entry must come from a unique phone number. The limit is one entry per person and per originating phone number. All information submitted must be truthful and accurate and is subject to verification, including background checks. Entries containing false or misleading information may be disqualified.

Winner Selection and Notification

On or about January 13, 2026, Don Jagoda Associates, Inc., an independent judging organization, will conduct a random drawing to select winners from all eligible entries received during the promotion period. Three grand prize winners, ten first prize winners, and fifty second prize winners will be selected. The judging organization’s decisions are final on all matters relating to the sweepstakes.

The odds of winning depend on the total number of eligible entries received during the promotion period. With 63 total prizes available, your chances are better than many sweepstakes, though exact odds cannot be determined until all entries are counted.

Potential grand prize winners will be sent a Declaration of Eligibility, Liability & Publicity Release via email. They must complete and electronically sign this declaration within 48 hours of being notified to claim their prize. Potential grand prize winners and their travel companions must also agree to a “Code of Conduct” to attend the event and receive hair and makeup services.

If a potential grand prize winner fails to return the declaration within the required time period, fails to agree to the Code of Conduct, or if the prize notification is returned as undeliverable, that person will be disqualified and Dove will award the grand prize to an alternate winner selected by random drawing from remaining eligible entries, time permitting.

Potential first prize winners may be notified via email to confirm their mailing address and eligibility within 48 hours of the notification attempt. Failure to respond within this timeframe will result in prize forfeiture and selection of an alternate winner.

Eligibility Requirements

The sweepstakes is open only to legal residents of the 50 United States and the District of Columbia who are 21 years of age or older as of the date of entry. The age requirement reflects both the adult nature of the Grammy Awards® experience and legal requirements for certain aspects of the prizes.

Employees of Conopco, Inc. d/b/a Unilever (the sponsor), Don Jagoda Associates, Inc. (the administrator), National Academy of Recording Arts & Sciences, Inc., and their respective parents, subsidiaries, divisions, affiliates, suppliers, distributors, and advertising, promotional, and judging agencies are not eligible to participate or win. Immediate and extended family members (including spouses, domestic partners, parents, children, and siblings) and household members of these employees (whether related or not) are also ineligible.

The sweepstakes is void where prohibited by law. All federal, state, and local laws and regulations apply. Participation constitutes the entrant’s full and unconditional agreement to the official rules and the sponsor’s and administrator’s decisions, which are final and binding in all matters related to the sweepstakes.

Why This Sweepstakes Matters

The Dove Hot Seats: Grammy® Edition sweepstakes represents more than just a chance to win prizes—it’s an extension of Dove’s long-standing commitment to helping people feel confident and comfortable in their own skin.

Dove has built its brand on the principle of real beauty and authentic self-expression. The Hot Seats campaign continues this tradition by celebrating the difference between feeling “hot” (confident, comfortable, and authentically yourself) versus “burned” (uncomfortable, self-conscious, or trying to be something you’re not).

The Grammy Awards® provide the perfect backdrop for this message. The Grammys celebrate artistic expression, individuality, and the courage to share your authentic voice with the world. These values align perfectly with Dove’s mission to help people feel confident enough to express themselves fully.

By offering a Grammy experience as the grand prize, Dove creates an aspirational connection between their products and the confidence needed to shine on life’s biggest stages—whether that’s literally at the Grammy Awards® or metaphorically in your everyday life.

The entry method itself—asking “What makes you feel hot, not burned?”—invites participants to reflect on their own confidence and self-care practices. It’s not just a sweepstakes entry; it’s a moment of self-reflection about what helps you feel your best.

The Grammy Awards® Experience

For those unfamiliar with the magnitude of the Grammy Awards®, winning this trip means attending the most prestigious event in the music industry. The Grammys recognize excellence in the recording arts and sciences, honoring the year’s best recordings, compositions, and artists.

The ceremony features performances from the biggest names in music, often including collaborations and tributes that become cultural moments. Past Grammy performances have included legendary artists, surprise guests, and career-defining moments that are talked about for years.

The Crypto.com Arena (formerly Staples Center) in Los Angeles provides a world-class venue for the event. This iconic arena has hosted countless memorable moments in entertainment and sports, and being there for the Grammys means experiencing the energy and excitement of music’s biggest night firsthand.

Beyond the ceremony itself, Grammy weekend in Los Angeles is filled with related events, parties, and opportunities to be part of the music industry’s most important gathering. The city comes alive with music lovers, industry professionals, and celebrities, creating an atmosphere unlike any other time of year.

Dove Whole Body Deo

The Hot Seats campaign centers around Dove’s Whole Body Deo products, which represent an innovative approach to body care. Traditional deodorants focus solely on underarms, but Dove’s whole body deodorant is designed to be used on various parts of the body where you want odor protection and freshness.

The alcohol-free spray formula is gentle enough for use beyond underarms while still providing effective odor protection. This innovation addresses a real need—many people want to feel fresh and confident all over, not just in one area.

The product line reflects Dove’s broader commitment to developing body care solutions that help people feel comfortable and confident. By creating products that address real concerns with gentle, effective formulas, Dove supports their mission of helping people embrace their authentic selves.

Final Thoughts

The Dove Hot Seats: Grammy® Edition sweepstakes offers an exceptional opportunity for music lovers and anyone who wants to experience the magic of the Grammy Awards®. With three grand prize trips to the Grammys, ten first prize packages, and fifty product offers, there are 63 chances to win.

The entry process is simple—just call 1-855-DOVE-WBD and answer the question about what makes you feel hot, not burned. The promotion period is short (January 9-12, 2026), so don’t delay in entering.

Whether you win the grand prize trip to Los Angeles, a Hot Seats campaign package, or a product offer, you’re participating in a campaign that celebrates confidence, self-expression, and the courage to be authentically yourself. And who knows—you might find yourself walking the red carpet at music’s biggest night.