🌮 The Old El Paso Taco Totality Sweepstakes: Win a $75 Taco Kit
General Mills is celebrating Taco Tuesday in a big way — and they’re bringing 100 lucky winners along for the ride. The Old El Paso Taco Totality Sweepstakes is giving away limited-edition Taco Totality Kits worth $75 each, packed with a taco dinner kit, branded T-shirt, sunglasses, and a taco neck pillow. Entry is completely free and takes less than a minute. Read on for everything you need to know — then scroll down to enter.
What Is the Taco Totality Sweepstakes?
Old El Paso — one of America’s most-loved taco brands — is running a limited-time sweepstakes called the Taco Totality Sweepstakes, sponsored by General Mills Sales, Inc. The sweepstakes runs from April 21 through April 26, 2026, giving you just a short window to get your entry in.
With 100 winners selected in a random drawing, your odds are genuinely solid — especially since it’s completely free to enter with just one form submission at tacototality.com.
“100 winners will be selected in a random drawing on or about April 28, 2026 from among all eligible entries received.” — Official Rules
What’s in the Taco Totality Kit?
This isn’t just a box of taco shells — it’s a full taco experience kit. Each of the 100 prize packs includes four items worth a combined $75 ARV:
How to Host the Perfect Taco Night
Whether you win the kit or not, taco night is one of the easiest, most crowd-pleasing meals you can make at home. Old El Paso kits take the guesswork out of seasoning and shells, so you can focus on the fun parts — toppings, company, and that first satisfying crunch.
Build a Topping Bar on a Budget
The secret to a great taco night isn’t the protein — it’s the toppings spread. Set out small bowls of shredded cheese, diced tomatoes, sour cream, sliced jalapeños, and fresh cilantro. Most of these cost under $2 each and the visual spread makes the whole meal feel festive.
| Topping | Avg. Cost | Crowd Favorite? |
|---|---|---|
| Shredded cheese blend | ~$2.50 | ✅ Always |
| Sour cream | ~$1.50 | ✅ Yes |
| Pico de gallo / salsa | ~$2.00 | ✅ Yes |
| Sliced avocado / guac | ~$3.00 | ✅ Crowd pleaser |
| Pickled jalapeños | ~$1.50 | For spice lovers |
| Fresh lime wedges | ~$0.75 | ✅ Brightens everything |
Hard Shell vs. Soft Shell — Which Wins?
This is the eternal taco debate. Hard shells give you that satisfying crunch and hold up well for kids. Soft flour tortillas are more flexible, less messy, and easier to load up. The good news: Old El Paso’s combo kits give you both, so you never have to choose.
How to Enter — Step by Step
Entering the Taco Totality Sweepstakes is quick and completely free. Here’s exactly what to do:
- 1Visit the official sweepstakes websiteGo to tacototality.com — this is the only official entry point.
- 2Complete the entry formFill in your required information and follow the on-screen directions.
- 3Click “Submit”Hit submit to receive your one (1) entry into the random drawing.
- 4Wait for the drawing100 winners will be selected on or about April 28, 2026. Prizes ship 6–8 weeks after close.
Eligibility & Key Dates
| Detail | Information |
|---|---|
| Who Can Enter | Legal U.S. residents (50 states + D.C.), age 18+ |
| Entry Opens | April 21, 2026 at 10:00 a.m. ET |
| Entry Closes | April 26, 2026 at 11:59 p.m. ET |
| Drawing Date | On or about April 28, 2026 |
| Number of Winners | 100 winners |
| Prize per Winner | $75 Taco Totality Kit |
| Total Prize Value | $7,500 |
| Entry Limit | 1 entry per person / per email address |
| Entry Method | Online form at tacototality.com |
| Sponsor | General Mills Sales, Inc., Golden Valley, MN |
Frequently Asked Questions
More Free Sweepstakes to Enter
🌮 Ready to Enter Free?
Don’t miss your shot at the $75 Taco Totality Kit — 100 winners, one entry, completely free. The deadline is April 26, 2026 at 11:59 p.m. ET.
🏆 Prize Details
- The Prize:
- $75 Taco Totality Kit
- Winners:
- 100 Winners
- Total Pool:
- $7,500.00 USD
📅 Critical Dates
- Start Date:
- April 21, 2026
- End Date:
- April 26, 2026 at 11:59 PM ET
- Drawing:
- On or about April 28, 2026
📋 Eligibility
- Age:
- 18+ Years Old
- Location:
- 50 US States & DC
- Entries:
- 1 per person / email
No purchase necessary. Open to legal U.S. residents 18+. Sweepstakes ends 11:59 p.m. ET April 26, 2026. 100 winners selected in random drawing on or about April 28, 2026. ARV: $75 per prize. Total ARV: $7,500. Void where prohibited. Sponsor: General Mills Sales, Inc., One General Mills Blvd, Golden Valley, MN 55426. See full Official Rules at tacototality.com.
