Ultimate Tailgating Sweepstakes: Win a $2,400 Prize Pack from Utz, Zapp’s & On the Border

What if your next football season came fully loaded—TV, grill, tent, chairs, snacks, and even a fire pit? The 2025 Utz, Zapp’s and On the Border Ultimate Tailgating Essentials Sweepstakes is basically a one-stop dream kit for anyone who bleeds game-day energy. With a grand prize valued at $2,410, plus dozens of runner-up packages, this sweepstakes is a must-enter for anyone who knows tailgating isn’t just a pastime—it’s a lifestyle.

Here’s what makes this promotion stand out: it’s a one-time entry sweepstakes (not daily, not instant win). That means everyone’s on an even playing field, and your single entry could secure a monster prize package packed with gear and snacks.

Prize Breakdown

The prizing here is stacked to cover every level of football fanatic:

• Grand Prize (1 winner, ARV $2,410):
  A massive bundle including a 65” HD smart TV, eight collapsible tailgate chairs, a 10×10 tailgate tent, a six-foot folding table, a two-burner Blackstone propane griddle, a 26–30” fire pit, and a loaded snack package (think Utz chips, Zapp’s flavors, On the Border tortillas and dips, plus a red logo bowl). It’s practically a pop-up sports bar in one prize.
• First Place Prize (5 winners, ARV $430 each):
  Each winner scores six tailgate chairs, a 10×10 tent, a portable propane grill, and a full snack package. Value-wise, it’s the perfect mini version of the grand prize.
• Runner-Up Prize (50 winners, ARV $60 each):
  A curated snack bundle with Utz chips, pretzels, Zapp’s favorites, On the Border tortillas, salsa, queso, and a branded bowl. Think of it as the essentials to keep your next game night fueled.

Total prize value across the sweepstakes? $7,560.

What You Can Do with the Prize if You Win

Let’s get real: the Grand Prize package screams “household MVP.” Hosting a Super Bowl party? You’ve got the giant TV, chairs for the whole crew, a fire pit for outdoor vibes, and enough snacks to feed half the neighborhood. That Blackstone griddle alone turns any pre-game tailgate into a full-on street food experience—smash burgers, cheesesteaks, or game-day nachos sizzling in minutes.

If you’re one of the First Place winners, your setup is built for mobility. Pack up the tent, chairs, and grill, throw everything in your car, and suddenly you’re tailgating like a pro outside the stadium or in your own backyard. It’s a perfect starter kit for smaller gatherings or impromptu neighborhood watch parties.

Even the Runner-Up snack packages are solid. Picture having your pantry fully stocked with chips, pretzels, salsa, queso, and tortillas—all name-brand, all party-ready. You could use it to host a casual watch party, road-trip snack stash, or even just flex your snack shelf on Instagram.

Whether you’re a diehard college football fan or just here for the queso, these prizes are versatile enough to keep the fun going all season.

Q&A

Is this legitimate?
Yes. The sweepstakes is sponsored by Utz Quality Foods, LLC, a well-established snack brand. It runs from August 18, 2025 (12:01 p.m. ET) through November 14, 2025 (11:59 p.m. ET).

How many entries are allowed?
This is a one-time entry sweepstakes. Each person may enter once with a valid email address. Multiple entries won’t improve your odds and could disqualify you.

Are there bonus entries?
No. Unlike some promotions, there are no bonus entry options. Everyone gets one shot.

How many prizes can you win?
You can win one prize total. That could be the grand prize, one of the first-place bundles, or a runner-up snack pack—but once you win, you’re out of the running for the other prize tiers.