40 Winners Get $250 Dining Gift Cards in New Belgium’s 2026 Sweepstakes

What the 40 dining prize winners receive

The promotion awards 40 prizes in total. Each prize is one $250 gift card intended for the winner’s next dining experience. With 40 people selected, the combined value of all advertised prizes is $10,000.

This is not a $10,000 grand prize, and no individual winner receives more than the stated $250 gift card. The prize is also not described as cash. Any restrictions on where or how the card can be used will depend on the card ultimately issued to a winner.

Since the gift card brand has not been identified, entrants should keep their expectations flexible. A winner should review the card’s terms after it arrives, including participating locations, expiration information, fees, and whether the balance can be used over multiple visits.

How to enter online or by text

You may enter through the official New Belgium promotion page or by text message. Choose one method only because the entry cap applies across both options.

For online entry, begin on the official promotion page and complete the requested fields. The page includes an age check, which is expected for a promotion restricted to adults age 21 and older. Follow each prompt carefully and check your contact information before submitting.

For text entry, send the keyword KANPAIKIRIN to 44686, then follow the reply instructions. The available promotion information indicates that entrants may need to reply “Yes” to confirm their opt-in. Do not consider the process finished until you have completed the requested replies.

Both methods require a birth date, state, and the retail location where you saw the promotion. Text entrants should provide their birth date in MMDDYYYY format when prompted. That retail-location question is an unusual requirement, so remember where you encountered the promotion before starting.

Standard messaging and data charges may apply to a text entry according to your mobile plan. If you prefer not to use text messaging, the online route provides an alternative way to participate.

Why one careful entry is the best strategy

The limit is one entry per person and telephone number total—not once per day, once per week, or once through each method. Entering online and then texting does not create two valid chances.

A good strategy is to select the method that makes it easiest to provide accurate information. Use a telephone number you expect to keep through the end of the promotion and monitor regularly. Winner outreach is expected by phone or text, so an inactive number could make it difficult to receive time-sensitive news.

Before submitting, verify your birth date, state, phone number, and requested retail location. An accidental typo matters more in a single-entry sweepstakes because the rules do not promise an opportunity to edit or replace a submission.

Once your entry is complete, save a simple note or screenshot for your own records. This can prevent an accidental duplicate entry months later. There is no verified bonus for sharing, purchasing, or repeatedly visiting the page.

Who is eligible to participate

Entry is open to legal residents of the 50 United States and Washington, D.C. Entrants must be at least 21 years old.

Residents of U.S. territories are not included in the stated eligibility area. Anyone younger than 21 is also ineligible, even if they will turn 21 before the promotion ends. Eligibility is based on meeting the requirements when entering.

The age gate on the promotion page is part of confirming access to the entry experience. Enter your actual birth date rather than choosing a date only to move past the screen. A potential winner may be asked to verify eligibility before receiving the prize.

The exact deadline and drawing schedule

The entry deadline is December 31, 2026, at 1:59:59 a.m. ET. Submit earlier if possible rather than waiting for the final minutes, especially if you plan to enter by text and must complete follow-up replies.

The promotion information lists multiple drawing dates during 2026, beginning in September and continuing through December. It does not clearly state how many of the 40 prizes are assigned to each listed drawing, and the available terms contain inconsistent wording about the number of drawings.

That discrepancy does not change the confirmed total of 40 winners or increase the one-entry limit. Enter once and keep monitoring the telephone number connected to your submission throughout the promotion period. An earlier entry may be useful when drawings occur before the final deadline, but it does not create extra entries.

Time zones can also cause last-minute confusion. The verified closing time above is stated in Eastern Time, so entrants in other regions should convert it carefully. The safest approach is to finish well before December 31.

How to handle a possible winner message safely

Potential winners are expected to be contacted by phone or text within five to 10 business days after a drawing. The response window is short: a potential winner may have only 24 hours to reply.

Turn on voicemail, keep the inbox for your entry number from filling up, and check filtered or unknown-sender messages. If a call or text seems connected to the sweepstakes, compare the details with the promotion you entered before responding.

A legitimate prize notice should not require you to pay a fee, buy a product, send a gift card, or transfer money to release the prize. Do not provide passwords, one-time security codes, or banking access in response to an unexpected message.

If documents are requested, a potential winner may need to return eligibility and release paperwork within seven calendar days. Read the instructions, verify the sender through the official promotion contact information, and retain copies of anything you submit.

Because the sponsor may need to confirm age, residence, and entry details, use information that matches your identification. Respond promptly without letting the 24-hour window rush you into ignoring obvious warning signs.

What to check before you submit

First, confirm that you are a legal resident of an eligible U.S. jurisdiction and are at least 21. Next, decide between online and text entry; do not use both.

Have your birth date, state, telephone number, and the retail location where you saw the promotion ready. If entering by text, use the required keyword and follow every reply prompt, including any opt-in confirmation.

Finally, record that you entered and keep watching your phone after the listed drawings. With only one permitted entry, accuracy and availability matter more than frequent return visits. One careful submission puts you in consideration for one of the 40 dining gift cards worth $250 each.